BetterSvit has developed the creative concept for Effie Awards Ukraine 2024. This year's concept compares Effie to a currency in marketing. Just as dollars are a currency in finance, Golden Balls in football and Oscars in the film industry, Effie is the currency in marketing that can be accumulated to enhance professional status.

The creative concept for Effie Awards Ukraine 2024 was developed by the communications group BetterSvit.

The slogan "IT'S TIME TO RECHARGE YOUR BALANCE!" is showcased with a visual of a bank card with unique numbers representing Effie Ukraine's history and achievements:

• 2006: Year of the first Effie Ukraine program
• 3815: Number of entries over 19 years
• 824: Number of participants over all years
• 2024: Year of the 18th Effie Ukraine program

BetterSvit has supported Effie Awards Ukraine for 10 years, developing the creative communication concept and creating advertising materials for all media channels throughout the campaign.

Register for Effie Awards Ukraine 2024, the most prestigious marketing communications award. Win awards and recharge your professional balance.

Remember, submissions for Effie Awards Ukraine 2024 are open.

Regular Deadline is on September 1, 2024.

The awards ceremony will take place on November 29, 2024.

So, how many Effies are in your account? It's time to recharge your balance!