12 September 2024

National rankings of effectiveness: who makes it and how?

Each year, the All-Ukrainian Advertising Coalition announces effectivenss rankings based on the results of Effie Awards Ukraine, adhering to international Effie Index standards. These rankings highlight agencies, communication groups, marketers and brands that have shown the most effective campaigns in various industries.

Rankings are determined for:

  • communication agencies
  • media agencies
  • communication groups
  • marketers
  • brands

For details on ranking calculations, visit the VRK website.

Submissions for Effie Awards Ukraine 2024 are open until October 1.

The General Partner of Effie Awards Ukraine 2024 is Nova Post, delivering victories!