Effie Worldwide has announced the 62 contenders competing in the inaugural Global Best of the Best Effie Awards competition, recognizing the world’s most effective marketing efforts. 

Ukrainian case for monobank, implemented by Initiative and banda agencies, became one of these contenders

The competition received work from over 60 markets, with Global Grand Effie contenders including work that ran in Argentina, Australia, Austria, Belgium, Bolivia, Brazil, Canada, Chile, China, Colombia, Dominican Republic, Ecuador, El Salvador, France, Germany, Greece, Honduras, Ireland, Italy, Japan, Lebanon, Mexico, Netherlands, New Zealand, Nicaragua, Panama, Paraguay, Peru, Portugal, Puerto Rico, Romania, Russia, Singapore, Slovakia, Slovenia, Spain, Taiwan, Turkey, Ukraine, United Arab Emirates, Saudi Arabia, United Kingdom, United States and Uruguay.

For a complete list of contenders, click here.

The Global Best of the Best Effie Awards were open to all 2019 and 2020 Gold and Grand Effie winners from Effie’s regional and national programs.

From the contenders, the Global Grand Effie winners and the first Iridium Effie for the single most effective marketing effort worldwide will be awarded.

Winners will be announced at a virtual celebration on November 16th.  Register here: https://effieglobal.brandlive.com/2021globaleffieawards/.