This year 182 entry will be fighting for the Title of most effectiveness advertising campaigns. Most popular entry categories are Low budget campaigns (26 entries) and Media Innovation (15 entries).  This is absolutely logical, because most of marketers are places innovation and new media stake on.  Also, popular categories are Food (18 entries) and Communication products and services (14).

In TOP-5 agencies which has been registered most number of entries are banda (16 entries), Ogilvy & Mather Ukraine (15), Adventa Lowe and Y&R (11 entries from each agency) and THINK! MCCANN ERICKSON (10 entries).

Total number of participants also is grown up: from 44 till 54 companies.

First round of judging process will be held in Rus Hotel on November, 10.

Second round of judging process will be held in Radisson Blu Hotel on November, 17.  

Awards Ceremony will be held in Premier Palace Hotel on November, 30. Also, on November, 30 will be held Effie Conference "Еffie. Ideas that worked".

Please note, that this year participation in Effie Gala is possible only for Effie participants. So, everyone else could take part only in Effie Conference. Registration is open now on site www.effie.org.ua,  or by phone+380 44 490-90-30 or by e-mail: festival@adcoalition.org.ua, project@adcoalition.org.ua. Please contact with Kateryna Gubrenko or Natallia Gryshchuk.