Submit your entries for the Effie Awards Ukraine 2024 – the most prestigious award in marketing communications. Win awards and add to your professional account. The registration for entries will be open until October 1, 2024, at effie.org.ua.

Effie is a prestigious international award for marketers. Just as dollars are the currency in finance, golden balls are in football, and Oscars are in the film industry, Effie is the currency in marketing that can be accumulated in your professional account and enhance your status.

The national Effie Awards Ukraine 2024, which honors the most effective marketing communications campaigns in Ukraine, has opened for entries.

For 19 years, the Ukrainian advertising and communications market has been identifying and rewarding the most successful national campaigns in marketing communications. The All-Ukrainian Advertising Coalition, the organizer of Effie Awards Ukraine, always meticulously forms the rules and procedures for accepting entries to meet Effie Worldwide's requirements.

This year, Effie Awards Ukraine has introduced updates to the contest program, particularly in the categories. Among the new categories are Retail Media and Artificial Intelligence (AI). Additionally, several categories from previous years have been detailed and moved to separate nominations. Detailed information about all 87 categories can be found at the provided link.

Both communication agencies and advertiser companies can submit their work for Effie Awards Ukraine 2024. Projects must have been implemented in Ukraine between January 1, 2023, and October 1, 2024 (for the Sustained Success categories – from January 1, 2021, or earlier).

Entry deadlines:

• I DEADLINE – July 1
• II DEADLINE – September 1
• III DEADLINE – October 1

Judging will take place in three rounds:

• I ROUND – October 21-25
• II ROUND – November 4-8
• GRAND JURY – November 14

The Effie Awards Ukraine 2024 winners will be announced at the Effie Gala on November 29, 2024.

Detailed information about participation can be found at the provided link, and the entry form and all attachments for the contest program can be downloaded here.

The communication concept for Effie Awards Ukraine 2024 was developed by the long-standing creative partner of the award, the agency BetterSvit.

Based on the results of Effie Awards Ukraine 2024, national rankings of the effectiveness of communication and media agencies, advertising and communications groups, and the most effective marketers and brands in Ukraine will be calculated. All Effie Awards Ukraine 2024 results will also be included in the Effie Index, which ranks the most effective companies and brands worldwide, and in the Effie Case international database.