The EFFIE award, introduced in 1968 by the New York American Marketing Association and now celebrated in almost 40 countries, is the symbol of proven advertising effectiveness and a tribute to the client & agency partnership.

Contests categories and cost of the entries are not changed in 2013.

Tatyana Lukinyuk, marketing director of «Sun InBev Ukraine» will be the head of Jury.

This year judging procedure will have some changes. Jury will discuss the results and effectiveness of entries in first round and second round together, prior to voting, but the jury votes remain anonymous and confidential. Effie protocol and system of scoring for the final round of judging are also changed, according to the Euro Effie rules. For that Organizing committee of Effie Awards Ukraine is going to hold special workshops for Jury.

Creative partner of Effie Awards Ukraine 2013 became «Michurin» agency.

Final deadline for entries is on October, 21.

Effie Gala will be held in a new place and format on November, 29. Follow the news.

All rules you can find on our website http://effie.org.ua/ or call us +380 44 490-90-30.

Contact us:

Kateryna Gubrenko  festival@adcoalition.org.ua and Olga Podgorskaya  project@adcoalition.org.ua